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In recent months, there’s been a series of notable private equity investments in up-and-coming advertising agencies.
Last month, Svoboda Capital Partners invested in creative agency Highdive. In October, Keystone Capital invested in Barkley, which then merged with OKRP. In September, the London and New York-based independent agency Brainlabs nabbed funding from another private equity firm, Falfurrias Capital Partners.
Despite the high-profile deals, it was a slow year for private equity investment in the combined media and marketing sectors, according to the M&A advisory firm Ciesco.
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https://www.adweek.com/agencies/10-private-equity-firms-ad-agencies-should-watch/