5 Things I Learned While Leading a Major Rebrand


One year into my role as CMO after joining Exos in the middle of the pandemic, we’ve refreshed the brand to help more people than ever before accomplish their most audacious fitness goals. Here’s what I’ve learned:

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https://www.adweek.com/inside-the-brand/5-lessons-leading-major-rebrand-exos-tj-abrams/