Ads of the Week: 11 Campaigns That Caught Our Eye
Mall brands are having a comeback. Gap unveiled a famous mother-daughter duo as its newest high-profile ambassadors, while JCPenney dropped a fake movie trailer.
Meanwhile, OpenAI launched its largest-ever push to help ChatGPT connect on a human level. And Doritos is venturing into the Upside Down.
Keep scrolling for this week’s advertising highlights.
Gap | Gwyneth Paltrow & Apple Martin
Gap’s comeback continues with a campaign starring Gwyneth Paltrow and her daughter, Apple Martin. The duo reflect on their relationship, unique styles, and swapping clothes.
JCPenney | “Omitted” by Mischief @ No Fixed Address
https://www.adweek.com/creativity/ads-of-the-week-11-campaigns-that-caught-our-eye/