Coke Created a Sweet Message of Solidarity for Muslims Fasting During Ramadan

Advertisers may be known for jumping on just about every major holiday, but Ramadan has traditionally been an exception–likely because, as a month dedicated to fasting and self-denial, it represents the exact opposite of most marketing messages. But here’s an interesting exception: Coca-Cola created a spot about a young Muslim woman who, in addition to… https://www.adweek.com/creativity/coke-created-a-sweet-message-of-solidarity-for-muslims-fasting-during-ramadan/