Crisis in the Kitchen? These Leading Food Brands Are Serving Up Free Help for Thanksgiving Cooks
Your favorite social media marketing event is headed to NYC this May 12–14! Register for Social Media Week before December 16 to lock in early-bird rates and save 50% on your pass.
Local news site Patch recently asked its readers to submit their worst Thanksgiving dinner fails, and—no surprise here—most of them stemmed from screwups in the kitchen. There was the cook who forgot to add sugar to the pumpkin pie, the grilled turkey that absorbed lighter fluid, and the neglected oven that set a house on fire.
No wonder that, according to an Escoffier survey, 66% of us secretly wish we could just order the whole meal out.
But there’s good news for those saddled with cooking this year. If you really get into a fix with an undercooked bird, dry stuffing, or lumpy gravy, a bunch of major food brands have experts on hand to help you out. (To find out why they go through all the trouble and expense, read the full-length story here.)
Below is ADWEEK’s selection of this year’s best Thanksgiving helplines.
The Butterball Turkey-Talk Line
Now in its 43rd year, this call center has a staff of 50 cooks on hand, and it’s open on Thanksgiving until 7:00 p.m. ET.
By phone: 1-800-BUTTERBALL (800-288-8372)
By text: (844) 877-3456
By live chat via the contact page.
Reynolds Turkey Hotline
This household-name maker of aluminum foil is on hand to help until 8:00 p.m. ET on weekdays and 4:00 p.m. ET on Thanksgiving.
By phone: (800) 433-2244
By email via the contact page.
King Arthur Baker’s Hotline
Need help with bread or cookies? There’s flour power aplenty from a staff of 13 professional bakers.
By phone: (855) 371-2253
By email or chat via the contact page.
Ocean Spray Consumer Helpline
Help with everything pertaining to cranberries awaits on this hotline.
Text “holiday” to (508) 691-7736.
Campbell’s Soup Customer Line
C’mon, admit it: You’ve used a can of cream of celery to help with those scalloped potatoes.
Campbell’s customer service will be on hand until 7:00 p.m. ET on Wednesday.
By phone: (800) 257-8443
Nestle Toll House Baking Information Line
Ipsos data says 77% of us will be eating cookies, and pros are standing by to help with baking them.
By phone: (800) 851-0512
By email via the homepage.
Fleischmann’s Yeast Baker’s Hotline
In a baking bind? Need to holla about your challah? Call the pros at this 156-year-old yeast brand.
By phone: (800) 777-4959 until 5:00 p.m. EST on Wednesday
By email via the contact page.
https://www.adweek.com/brand-marketing/food-brands-free-help-thanksgiving-cooks/