Everything About This Ad, From the Film to the Audio, Is 100% Recycled

A charming (if mildly disjointed) new commercial from a Los Angeles-based ethical clothing company takes an old adage–“the medium is the message”–to a new level. The brand, Everybody.World, has a staple product called the “Trash Tee,” a 100 percent recycled cotton T-shirt, made from meticulously processed waste fibers. After meeting the company’s co-founders–Iris Alonzo and… https://www.adweek.com/creativity/everything-about-this-ad-from-the-film-to-the-audio-is-100-recycled/