How to Build Augmented Reality Into Your Ecommerce Strategy

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Editor’s note: Today’s column is part of a series with Snap on augmented reality. Below, Rose Ahn, vp of partnerships, shares tips on taking the technology’s current capabilities beyond an ad campaign into a fully integrated commerce strategy.
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https://www.adweek.com/commerce/how-to-build-augmented-reality-into-your-ecommerce-strategy/