James Patterson’s Upcoming Novel, The Chef, Is Available Early via a Messenger Bot

Facebook likely gets approached with ideas for projects on a regular basis, but when it was pitched by James Patterson, the social network’s creative team jumped at the chance to collaborate with the best-selling author. The result was a Messenger bot that Facebook is billing as a “digital novel experience” for The Chef, Patterson’s upcoming… https://www.adweek.com/digital/james-pattersons-upcoming-novel-the-chef-is-available-early-via-a-messenger-bot/