Made Music Studios Wants to Help Brands Avoid Hitting Sour Notes on Sonic Branding

Most advertising pros immediately recognize the 2020 mashup from YouTube creator Microsoft Sam called, “Every Covid-19 Commercial is Exactly the Same.” It’s a compilation of somber brand spots, from Apple to Uber, backed by nearly-identical “sad piano” soundtracks. 

https://www.adweek.com/agencies/made-music-studios-wants-to-help-brands-sonic-branding/