Meet the Credibull, a No-Nonsense Ad Mascot for Loan-Comparison Site Credible

Fintech startup Credible, looking to compete with legacy players like LendingTree, is launching its first national ad campaign and introducing its first mascot, a hulking bovine who walks on two legs and gives no-nonsense advice on money matters.
https://www.adweek.com/performance-marketing/meet-the-credibull-a-no-nonsense-ad-mascot-for-loan-comparison-site-credible/