Opinions expressed by Entrepreneur contributors are their own. The only discussion anyone can have about big data today is not “how?” but “how much?” Essentially, the volumes belie all expectations. It is expected that by 2025, we will be creating 463 Zettabytes of data every day. With this massive data, one would expect significant numbers ..
30-second summary: Fair data collection is when people are willing to share segments of their digital selves without giving away the whole picture Google’s data empire seems to backfire on its presence in Europe as Italy joined France and Austria in ruling that Google Analytics is overstepping boundaries Whispers soon became shouts when the Italian ..
30-second summary: The recipe space is a very competitive one While sites like BBC Good Food and the likes saw +22 percent hikes in search visibility, the good times may be over Award-winning performance marketing agency, Reprise Digital’s SEO Account Manager on how to rank while the algorithm update may still be at play Google ..
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30-second summary: To ensure organic visibility for your seasonal pages, start creating, optimizing, and analyzing them now Start creating, organizing, and scheduling seasonal content assets now for a head-start when it’s time to start focusing on driving sales Evaluate your past seasonal content performance to be able to recycle, update, and possibly even expand them ..
30-second summary: Are your leads slipping through the cracks in these business gaps? SEOs have a great vantage point in the form of data that actively helps identify business opportunities and gaps SEO pioneer, serial entrepreneur, and best selling author, Kris Jones identifies three critical aspects that can be fixed to create the foundation of ..
May 9, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. When it comes to decision-making, timing is essential. Recent research from KX confirms that businesses miss out on the full return on their investments when they don’t think fast enough. How do they do this best? Data. Although nearly two-thirds of organizations agree ..
30-second summary: Experts have told us for a few years that SEO and public relations (PR) need to merge Are SEO and PR really integrating “in the wild”? In case you too searched the web about how this and found nothing considerably valuable, here are some answers for you Founder and CEO of Organic Growth, ..
30-second summary: Agencies are particularly struggling to find ways to gain a broad view of the search market. Many agencies rely too heavily on Google tools which on provide top-level search insights and need better tools. COVID-19 is resulting in surprising search results and agencies are having trouble explaining these outcomes without proper data. Search advertising is one of the most dynamic and rapidly evolving ..
30-second summary: Affiliate marketers can use Google Analytics to do the following – Google Event Tracking to monitor on-site engagements, Google Dashboards for analyzing user behavior, and build custom Audiences for improving audience retargeting. As an affiliate marketer, Google Analytics does not provide you with off-site tracking, so you can’t see what actions a person ..