Soccer Star Goes Undercover to Unmask Sexism in Sports

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DirecTV and youth sports partnership platform LeagueSide have teamed up with Olympic gold medalist and pro soccer player Sydney Leroux to help grow sponsorships for young athletes across the U.S.

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CNN Cuts Down Podcast Programming, Slashes Audio Department

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On Tuesday, CNN laid off a bulk of its podcast division, according to a tweet from an employee affected by this latest round of cuts.

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Retail Media Ad Revenue and E-Commerce Sales Keep Chugging Along

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Retail media and e-commerce are a growing piece of the global economy, although the categories will grow more incrementally than in previous years now that China’s e-commerce market has matured—and digital advertising growth is dimming amidst the recession. That is, according to GroupM’s This Year Next Year 2022 E-Commerce and Retail Media Forecast.

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Stuck in ‘Experimental’: Why Snap’s Growth Bets on AR Look Uncertain

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Snap’s tumultuous few weeks may have been a surprise for Wall Street, but not so much for the advertisers making up the bulk of the platform’s revenue.

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Digitas UK CEO Dani Bassil Set to Join Clemenger BBDO Australia

Publicis Groupe agency Digitas U.K. chief executive Dani Bassil is set to leave the company after over four years and return to her native country of Australia due to family commitments.

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Dentsu International Restructures Leadership Ahead of CEO Wendy Clark’s Departure  

Dentsu International is planning for the departure of its global chief executive Wendy Clark.

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Facebook: How to Use the Add Yours Sticker in Reels

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Meta recently added the Add Yours sticker to Reels on Instagram and Facebook. The Add Yours sticker allows a creator to share a prompt with their viewers that encourages them to create their own Reels in response to the prompt.

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Instagram: How to Share a Post Using a QR Code

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Instagram now allows users to share posts using QR codes. This process will allow users to save a picture of a post’s QR code to their device’s camera roll, which they can upload and share wherever they’d like. Users can share normal posts and Reels using QR codes.

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Digging Deep Into E-Commerce With Pinterest 

As social commerce continues to trend, platforms are expanding ways for merchants to get their goods in front of consumers’ eyes. Pinterest is no exception, with plans to dig even deeper into the space with new product rollouts and tools to better identify trends and ads to monetize idea pins. 

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A Super Hero Epic Spot Promos Adidas Tie Up With Artist Hebru Brantley

If you don’t know Hebru Brantley, he is a Chicago-born comic-book style artist who has exhibited his work featuring iconic-looking characters, described as “Afro-futurism,” all around the world—and recently teamed with Adidas to release a special trainer range.

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