Tag : Google search

Home » Posts tagged Google search"
image_pdfimage_print

30-second summary: The recipe space is a very competitive one While sites like BBC Good Food and the likes saw +22 percent hikes in search visibility, the good times may be over Award-winning performance marketing agency, Reprise Digital’s SEO Account Manager on how to rank while the algorithm update may still be at play Google ..

Read more

30-second summary: Keywords are still important for SEO, but what’s increasingly important is their relevance, uniqueness, and popularity over time. Google Trends is a powerful tool that lets you gauge this and more. With Google Trends, you can get a view of what keywords to include, what to avoid, and what to plan for. You ..

Read more

30-second summary: Something that all of us in the search industry are guilty of is our over-reliance on Google telling us what is coming next. Understanding Google’s considerations as a business, provide context to many of its recent decisions and provides a sense of what is coming down the road. Global digital agency Croud’s Organic ..

Read more

30-second summary: A customer journey map is a visual representation of every interaction between you and your customers. Proper customer journey mapping can make a huge difference in conversions and help you create a more customer-centric marketing strategy. Customer journey mapping starts with identifying your user personas. This way, you’ll know exactly which customer segment ..

Read more

SEOs are always scouring the internet and exhausting their networks trying to find new ways to optimize websites for Google and other search engines. Whether they are tips to improve page speed or new keywords to target, the work of an SEO seems to be never-ending. However, rather than chasing new visitors to increase your ..

Read more

Almost two-thirds of marketers now admit that digital content strategy powers their entire digital plan and yet the majority of those that use it struggle to create a mix of content ‘good enough’ to win. That is the main finding from the second annual State of Content Marketing Survey, an annual temperature check of the ..

Read more

Search came a long way this past year. We saw the appearance of the zero-result SERP, featuring knowledge cards for answers such as conversions and times. We welcomed the mobile-first index and the mobile speed update. With the focus on mobile, we saw meta description lengths shorten from 300+ to 150 or so. We saw ..

Read more

Whether you’re working in marketing, SEO or content, it’s useful to know the top search trends for 2018 to learn more about your audience. 2018 is almost over and Google has compiled a list of the most popular search trends for the year. Google search has turned 20 years old in September and it’s interesting ..

Read more

Page speed has been a ranking factor for desktop searches since April 2010, but it was never officially a ranking factor for mobile searches (despite what we’ve all suspected for a long time). Not until July 2018, that is, when Google rolled out the Speed Update. Google’s pushing for a faster mobile experience The Speed ..

Read more

Every business owner’s dream is to have consistent business growth. Unfortunately, this is easier said than done. In fact, 20% of small businesses fail in their first year and only 30% of businesses make it past the 10-year mark. Therefore, SEO is a key component of inbound sales strategy, where new customers can come to ..

Read more