30-second summary: The fact alone that the search engine giant has deemed site speed important should be enough for you to make it a priority. As your page load speed increases second-by-second, the bounce rate also increases a lot. It’s challenging enough to craft a call-to-action that convinces your site visitors to buy your product ..
Tag : image optimization
30-second summary: There’s “super-resolution” technology that can greatly improve the quality of your website images. Higher resolution images have multiple benefits, including being preferred by Google and being more likely to attract attention and be shared. There are a few considerations before using super-resolution, including the impact it can create for on-site speed. Fractl’s VP ..
30-second summary: Almost 80% of shoppers do online research before buying and almost 70% of consumers click on a link that is on the first page of SERPs. Built-in SEO tools in your point of sale system are an excellent thing for retailers. Wondering why SEO is key for retail business? Content Media shares six SEO tips retailers ..
30-second summary: Whether through featured snippets and knowledge graphs, or carousels of movie times and podcast episodes, Google’s SERPs have increasingly become a one-stop-shop for users’ needs. As previously reported, these zero-click searches account for just shy of 55% of all Google search results, outdoing organic results altogether. Zero-click search is not as much of a ..
30-second summary: There is a common and long-held belief that getting results from SEO takes at least six months. How true is that? SEO can be costly and requires big dollars and a huge team to succeed. Should you ever compete with the biggies at all? SEO is highly technical, changes from time to time ..
Anchor text variation is one of the best ways to tell Google what a specific web page is about. It is used to help readers find more information about a topic and also factors into ranking your web pages. While it is a great tool, it can be the downfall of your SEO efforts if ..
Whether you’re migrating your existing online store or starting a new one, Magento is considered the ecommerce platform. In this post we are going to dive into SEO best practices to follow, looking at technical considerations and touching on content strategy. We will predominantly be concentrating on Magento Open Source. What is Magento? Magento is an ..
As of January 2019, there are more than 1.94 billion websites. That’s a lot of competition. What’s one great way to stand out? Great images. In fact, vision dominates all other senses when it comes to interacting with and absorbing information. Here are three quick facts to help you understand how critical images are for people ..
A great website is a powerful combination of quality content, appropriate web design, ample SEO efforts, and marketing. Web design and SEO go hand-in-hand, and both play a part in developing an SEO-optimized website. This further lays emphasis on the major role played by web designers in building the entire website and its online reputation ..