Whether as a brand protector or growth driver, CMOs were under the spotlight during the pandemic, charged with reaching consumers quarantined in their homes during large swaths of 2020.

In a generational leadership shift, Havas hired a new chief creative for its Chicago office from Leo Burnett as a 30-year industry veteran steps aside.

The merger between MDC and Stagwell is moving ahead, but still requires some patience, shareholders at a Q1 earnings update call learned today. The deal is expected to be completed in the coming months.

The “G” in iconic Austin agency GSD&M has fallen silent.

Automotive maker Mercedes-Benz has begun a “comprehensive” review of its global marketing and communications as it merges the two areas to create better global brand consistency.

Digital marketing agency Feed, which works with brands such as Gumtree, The Hoxton, Ancestry and eBay, has named Alicja Lloyd as its global chief executive, taking over from Matt Lynch, who will become executive chair of the business.

It began as a joke. Shockingly quickly, it came to fruition—and set a new bar for just how rapid a brand’s responsive marketing can be.

BBH New York unveiled a new leadership team that nods to the agency’s founding.

“It’s time for annual goal setting.” Does this sentence cause a sense of anxiety or dread? Goal setting can feel like a chore for many, but it’s actually critically important for team engagement and motivation.

Wunderman Thompson has hired a new chief executive for its New York office, as it unites its health practice with the rest of the agency.