Tag : Mergers & Acquisitions

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Digital entertainment and media advertising platform Azerion continues its merger and acquisitions activity with the purchase of programmatic agency and trading desk Hybrid Theory, expanding its footprint across the U.S. and broader APAC market. The financial terms of the deal have not been disclosed. Hybrid Theory, run by chief executive Patrick Johnson, has worked with ..

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Introducing the Adweek Podcast Network. Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts. No one expected Elon Musk’s acquisition of Twitter for $44 billion, or $54.20 per share, to go smoothly after the deal was called off, the courts became involved, the ..

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It took all of six minutes for Twitter shareholders to approve Elon Musk’s agreement to acquire the company for $44 billion at a special meeting Tuesday. Enjoying your content? You Have 1 Free Article Left. Register to continue reading! Recommended articles https://www.adweek.com/media/54-20-41-74-twitter-shareholders-approve-elon-musks-ac..

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Havas Media Group U.K. has strengthened its “meaningful media” offer with the acquisition of Edinburgh-based content agency Additive+ which develops “media experiences.” Enjoying your content? You Have 1 Free Article Left. Register to continue reading! Recommended articles https://www.adweek.com/agencies/havas-media-acquires-edinburgh-based-meaningful-media-agency..

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The subscription management platform Zuora has reached an agreement to acquire Zephr, a company that provides personalized paywall software to publishers, for $44 million in an all-cash deal, Adweek has learned. The deal is expected to close in early September. Enjoying your content? You Have 1 Free Article Left. Register to continue reading! Recommended articles ..

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At Social Media Week Europe, 7–8 Nov., we’ll explore emerging technologies, sustainability and the future of Web3 with marketers from Dove, Ogilvy, Wendy’s, Spotify and more. Save 30% on your pass now (ends 29 Aug.). Ad-tech firms DoubleVerify and Integral Ad Science were subpoenaed by lawyers representing Elon Musk in his defense against a lawsuit ..

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Attend Convergent TV Summit West, Oct. 11–12 in LA, to learn new strategies to navigate the evolving media landscape. Sign up for free. The acquisition for British headquartered ad-tech platform Iponweb has been completed by Criteo in a deal worth less than the original $380 million that was initially agreed upon. Enjoying your content? You ..

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How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell’s, Uncommon James and more. Book now. JetBlue Airways has acquired Spirit Airlines for $3.8 billion. The news comes less than a day after Spirit and Frontier called off a proposal to ..

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Introducing the Adweek Podcast Network. Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts. Twitter asked Chancellor Kathaleen St. Jude McCormick, chief judge of the Delaware Chancery Court, for a four-day trial in September in its bid to force Elon Musk to go ..

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Introducing the Adweek Podcast Network. Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts. After offering to buy Twitter for $44 billion earlier this year, world’s richest man Elon Musk no longer wants to close the deal and is using the issue of ..

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