Snap, Live Nation, Verizon Settle In for The Governors Ball Music Festival

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Snap Inc. and two of its partners—Live Nation and Verizon—created custom 4G and 5G augmented reality experiences for The Governors Ball Music Festival June 10 through 12 in New York.

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TikTok: How to Create an Avatar

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TikTok introduced customizable avatars that people can use to cover over their faces when recording videos in the video creation application. When a TikTok avatar is activated, it will animate to match the user’s real-world movements.

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LinkedIn Adds Lead-Generation Forms to Pages

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LinkedIn detailed several updates to pages on its platform.

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Microsoft Edge Kicks Off ‘Alt Text Adds More’ Campaign on Twitter

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Only 0.01% of images posted to Twitter include alt text, and only a few of the top 50 accounts on the social platform have ever used alt text. Microsoft Edge is on a mission to change that.

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McDonald’s Is Loving Workplace From Meta

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Workplace From Meta is officially on the menu at McDonald’s.

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Twitter Debuts Product Drops

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Twitter dropped its newest shopping feature like it’s hot with its introduction of Product Drops Wednesday.

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Instagram: How to Pin Posts to Your Profile

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Instagram now allows each user to pin up to three posts to their top of their profile in the photo- and video-sharing application. Users can pin regular posts (image and video posts), as well as Reels.

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LinkedIn Debuts Business Manager

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LinkedIn Wednesday introduced Business Manager, calling it a centralized platform that will enable members who work at large agencies and enterprises to manage ad accounts, businesses they work with, pages and people.

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Index Exchange Makes Its First Acquisition With Machine-Learning Firm Rivr

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Ad tech firm Index Exchange is acquiring Berlin-based Rivr Technologies GmbH. The seven-year-old machine learning company is focused on better curating the traffic supply-side platforms that Index provides to its buyers.

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iHeartMedia and State Farm Enter the Metaverse

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Today, audio company iHeartMedia and insurance company State Farm announced a partnership to launch iHeartLand on Roblox. State Farm will have exclusive naming rights to an arena in iHeart’s virtual world.

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