News and business digital publisher Vietcetera announced Friday a relaunch of its English-language International Edition, which aims to attract a readership of over 5 million Vietnamese ex-pats living in the U.S., Germany, France, Australia, Canada and the U.K.
https://www.adweek.com/media/vietcetera-international-edition-relaunch/
In its effort to make holiday shopping as effortless as possible, Group Nine Media announced two new initiatives Tuesday morning.
https://www.adweek.com/media/group-nine-media-popsugar-ecommerce/
The Twitter Blue premium subscription plan provides access to exclusive features, such as the ability to read ad-free articles from more than 300 publishers in the U.S.
https://www.adweek.com/media/twitter-blue-how-to-browse-ad-free-articles/
One year in, and News UK’s Times Radio is giving The Times of London subscribers a reason to stay.
https://www.adweek.com/media/how-news-uks-the-times-radio-is-driving-ad-revenue-and-new-subscribers/
Media firm Recurrent Ventures announced its latest acquisition this morning, the six-year-old publisher Donut Media, whose accessible automotive content has helped it build young audiences across social media and video platforms. The financial terms of the deal were not disclosed.
https://www.adweek.com/media/recurrent-ventures-donut-media-acquisition/
As the craze around non-fungible tokens (NFTs) continues to captivate the crypto world, major media companies are still feeling out ways to package their legacy brands into one-of-a-kind art pieces for digital ownership.
https://www.adweek.com/media/how-media-companies-are-looking-to-nfts-as-a-business-of-the-future/
The creator economy has made millionaires out of ordinary people, and it could do the same for the publishers that cover it.
https://www.adweek.com/media/the-information-creator-economy-coverage/
After years of testing and recommending West Elm products to their readers, the editors at The Strategist have finally taken the relationship to the next level.
https://www.adweek.com/media/the-strategist-west-elms-collection/
Followers of Twitter accounts tied to Revue newsletters can now subscribe to those newsletters directly via tweets on desktop and mobile web, with Android and iOS to be added soon.
https://www.adweek.com/media/twitter-users-can-now-subscribe-to-revue-newsletters-directly-via-tweets/
The hottest food you may ever eat will soon be available in the frozen food section.
https://www.adweek.com/media/publishers-flock-to-food-licensing-deals-as-g-commerce-heats-up/
Don’t miss Adweek NexTech, live this week, to explore privacy, data, attribution and the benchmarks that matter. 
Join Adweek and Taboola for In With the New: Driving Discovery in 2021, a live virtual event on Oct. 8, to hear from content leaders and brand marketers on what they’ve learned in 2020 and how it’s informing 2021 plans. 
Don’t miss Adweek NexTech, live this week, to explore privacy, data, attribution and the benchmarks that matter.