Ever since the Mark Zuckerberg popped up on Clubhouse two months ago, there has been little doubt that he had something up his sleeve.
https://www.adweek.com/programmatic/facebook-makes-its-foray-into-different-types-of-audio/
In Kodansha’s century-plus of business, the publisher has introduced audiences to iconic titles like Attack on Titan, Akira, and Pretty Guardian Sailor Moon, not to mention kickstarting the careers of legendary storytellers like Haruki Murakami.
https://www.adweek.com/creativity/kodansha-your-favorite-company-youve-never-heard-of-now-has-its-first-brand-identity/
Playboy has a new parent company, PLBY Group, and a new plan for growth driven by scooping up companies in the sexual wellness product space, thanks to its success in licensing and selling merch.
Rachel Winicov is a freelance writer for Adweek focusing on digital media, ad tech and social media.
https://www.adweek.com/media/our-ambition-is-more-than-one-brand-playboys-2021-playbook/
Exciting news! Now you can enjoy the latest issue of our in-house publication anywhere and everywhere. Read Shillington Post 09—The Wellbeing Issue online.
In this ninth issue, we open up the conversation around wellbeing in the design industry. Our teachers share their tips on how to get some headspace away from the computer. We look at the connection between alternative work schedules and employee happiness and productivity. To elevate your routine, we share our favourite apps to help you with de-stressing and mindfulness. And finally, we dive into the importance of having a creative practice and the ways to overcome the unavoidable creative block.
As innovators in design education, we know it’s important that curriculums and schedules should work around you—not the other way round. Our global team supports and is involved with initiatives and schemes that help improve mental and physical wellbeing in the design industry.
Cover artwork by #ShilloLON graduate Robyn MC
Centrefold artwork by Nikita Prokhorov
Student portfolio selections featuring Nneka Njoku and Katie Vicary
Want to read past editions of the Shillington Post from the last six years? You can read them all online.
https://www.shillingtoneducation.com/blog/shillington-post-09-wellbeing-issue/
This Thursday, the men’s lifestyle publication Mel Magazine, best known for giving the world such literary gems as Beware of the Carhart Beanie Dick, is launching three paid newsletters—Melanie, Shitposting with Miles Klee, and Dispatches from the Manosphere—in the hopes of accruing 10,000 subscribers in their first six months.
https://www.adweek.com/media/mel-magazine-paid-newsletters-dollar-shave-club/
Four female Olympians are launching a female-focused media company, named Togethxr. The brand describes itself on Twitter as the intersection of lifestyle, culture and sports and noted in a statement that it hopes to target a younger female audience by showcasing female voices.
Rachel Winicov is a freelance writer for Adweek focusing on digital media, ad tech and social media.
https://www.adweek.com/media/4-female-olympians-form-media-company-to-boost-coverage-of-women-in-sports/
It takes a strong stomach for a publisher to pull inventory out of the programmatic open marketplace, especially after an erratic year. But news publisher South China Morning Post (SCMP) is starting to see the benefits of its decision to take more control of its advertising.
https://www.adweek.com/media/scmp-south-china-morning-post-digital-revenue-open-exchange/
As retailers explore the opportunity presented by launching a media arm and publishers eye digital shopping malls, it’s clear that media and commerce will continue to converge.
Don’t miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.
Nick is a video producer at Adweek and host of the Gen ZEOs podcast.
https://www.adweek.com/commerce/adweek-podcast-the-rapid-intersection-of-media-and-commerce/
Facebook began rolling out its stand-alone Facebook News tab in the U.K. Tuesday, after saying late last November that it would do so in early 2021.
https://www.adweek.com/media/facebook-news-stand-alone-tab-rolls-out-in-uk/
European policies on legislation like the European Green deal, post-pandemic economic recovery and post-Brexit data sovereignty are not light reading. Politico Europe hopes to help brands distill and advocate for policy change with a newly launched content studio.
https://www.adweek.com/media/politico-europe-grow-ad-revenue-new-studio/