Instagram is one social media platform that is evolving at a rate of knots. Remember when all you could do on Instagram was share oversaturated images of your food? (Love you, Lo-Fi filter.) Now the social network lets you do everything from broadcasting to your followers to creating your own stickers with AI, with a ..
Tag : Resources
I still get a jolt every time my phone lights up with a notification about an email from my now manager, Hailley Griffis. After weeks on tenterhooks while I went through the application and interview process for my dream job — checking my phone at every available moment for a ‘You’re through to the next ..
What should I work on next? This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. I’ll check Twitter/X, Instagram, LinkedIn, and Threads to make sure I’m covering all my bases and spending time in the best way possible. And on the good ..
Having a strong LinkedIn game is no longer an option. What we’re witnessing in today’s tough economy is the inevitable rise of social selling. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality ..
Funny, poignant, catchy — trending sounds are the backbone of TikTok virality and can often make or break a video’s success. According to research by the short-form video platform, “sound is the anti-scroll on TikTok”. With their data, it’s not hard to see why. Eighty-eight percent of TikTok users said that “sound is essential to ..
Social media is still a relatively new field, having risen to prominence in the past two decades. As a result, there still isn’t much of a rule book for people who want to pursue it as a career. Current industry experts like Tom Basgil, Amelia Munday, and Chi Thukra have learned on the job, working ..
When Aprilynne Alter started her YouTube channel in 2021, she didn’t expect it to grow the way it did. Her content about learning how NFTs work and documenting her progress in creating them attracted an audience of more than 22,000 subscribers. In the process, she learned how to grow on YouTube and gained an appreciation ..
Building a successful business from the ground up is no small feat. However, scaling a business into a seven-figure enterprise is a completely different ball game altogether. According to a report, only 22% of startups have achieved true scalability in the last decade. So, how could these startups scale while others struggled to find their ..
Earlier this year, our social media manager, Mitra, published a TikTok to the Buffer account that went viral, with over two million views and more than 100,000 likes at last count. This kind of virality is rare, and we haven’t seen anything similar since then. @bufferapp Mid day Target runs are worth the risk #CapCut ..
If you’ve seen several messages saying, “@username invites you to join their Broadcast Channel,” you’re me over the past few months since Meta announced the feature in February 2023. What was once a trickle is now a flood as Instagram opened its Broadcast Channels feature to (almost) every user in June 2023. So what’s this ..