Enlarge / Ford Mustang Mach-E GT. reader comments 82 with 49 posters participating, including story author Share this story Ford announced today that it will be splitting its electric and fossil fuel vehicle business into two separate divisions. The announcement has investors rallying to the stock but leaves plenty of questions unanswered about the future ..
Tag : strategy
Brooklyn native and Macy’s strategist Kadeem Fletcher doesn’t just harness his understanding of people and culture to connect brands to influencer talents. He also understands firsthand how these moments of collaboration can potentially connect a brand to a wider audience in an intimate, organic way. Fletcher brings this knowledge to The Blooming Union, a lifestyle ..
30-second summary: SEO is vastly underutilized in the content creation industry How can internet marketing lead to success in Esports and gaming? Anthony DiMoro discusses the needed innovation during the content, gaming, and web3 boom Despite a strong track record and success model within the digital marketing world, for multiple decades, SEO still finds itself ..
30-second summary: Within the digital marketing space, the conversation around privacy and cookie changes has focused heavily on programmatic and paid social But how will third-party cookie deprecation and new privacy regulations impact paid search? Here is what search marketers can expect and how to prepare In the digital marketing world, targeting, measurement, and optimization ..
At a time when many agencies are rethinking their models, DDB Sydney’s dedicated McDonald’s team is planning to welcome back McDonald’s Australia and all of the client’s agency partners to its office on a weekly basis, beginning in January. Don’t miss The Business of Marketing podcast featuring leading c-suite executives sharing insights on the importance ..
30-second summary: Confused users don’t spend money Your search marketing needs to thread in your brand’s messaging, targeting, design, and overall experience to ensure trust, clarity, and eventual sales SEO pioneer, serial entrepreneur, and best selling author, Kris Jones helps you weave a tight SEO and search marketing strategy before 2022 ushers in If you ..
30-second summary: Your SEO proposal plays an instrumental role not just for your agency but also for your client’s business Forecasting needs to be a star element of your customer acquisition process – but how do you navigate these tricky waters? SEOmonitor dissects the entire thought process and action plan for you Here’s how to ..
July 4, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. The famous words of hotelier Cesar Ritz, “the customer is never wrong,” are as true today as they were over 100 years ago. Although the sentiment has remained consistent throughout the decades, strategies and tactics to establish a customer-centric model are ..
Shapewear brand Shapermint is unveiling a new chief mom officer campaign, shifting the tenor of its messaging from humorous to serious in order to speak to its audience of moms. Recommended articles https://www.adweek.com/brand-marketing/in-appeal-to-moms-shapermint-creates-new-chief-mo..
30-second summary: Progressive web apps (PWAs) offer app-like experiences without requiring users to download anything from an app store PWAs are also much less of a burden for developers than native apps, which require ongoing updates, review management, and shared profits with app stores Nick Chasinov, Founder and CEO of Teknicks, outlines a few of ..