Peacock showing ads upon launch opens the door for more disruptive streaming ads

Peacock subscribers will see ads immediately upon opening the streaming app or website next year. It’s a bold new strategy for attracting advertisers—something that’s been increasingly important to subscription-based streaming services—but it also risks alienating viewers

As reported by Variety, the new type of ads will display on the profile selection page that shows when a subscriber launches Peacock. Starting next year, instead of the profile page just showing your different Peacock profiles, most of the page will be dominated by an advertorial image. The circles of NBCUniversal-owned characters selected for user profiles will be relegated to a vertical column on the screen’s left side, as you can see here.

To avoid seeing what NBCUniversal is calling “Arrival Ads” every time you open Peacock, you need to subscribe to Peacock’s most expensive plan, which is ad-free and starts at $17 per month (Peacock’s ad-based plans start at $8/month.)

NBCUniversal’s announcement claims that Peacock will be the first streaming service to implement this type of ad. But that may not be the brag the entertainment giant thinks it is, as subscribers may quickly find the startup ads disruptive.

Peacock isn’t making money

Over the past couple of years, it’s become increasingly important for streaming services to generate revenue beyond subscription fees. Peacock and many other streaming services have struggled with profitability after spending years focusing on pricey content production and licensing to attract subscribers.

For its part, Peacock has 41 million subscribers and isn’t profitable. In its most recent quarterly earnings report, shared in October, NBCUniversal parent company Comcast reported that the service lost $217 million in earnings before interest, taxes, depreciation, and amortization, compared to losing $436 million in the same quarter in 2024. At the same time, Peacock has struggled to grow viewership and has had the same number of subscribers since Q1 2025. In Q1 2024, Peacock had 31 million subscribers.

https://arstechnica.com/gadgets/2025/12/peacock-showing-ads-upon-launch-opens-the-door-for-more-disruptive-streaming-ads/




RAM and SSD prices are still climbing—here’s our best advice for PC builders

If you’ve already got a decent gaming PC, you’re feeling pretty good about all of this—as long as the games you want to play don’t have Mario or Pikachu in them, your PC is all you really need. It’s also not a completely awful time to be upgrading a build you already have, as long as you already have at least 16GB of RAM—if you’re thinking about a GPU upgrade, doing it now before the RAM price spikes can start impacting graphics card pricing is probably a smart move.

If you don’t already have a decent gaming PC and you can buy a whole PlayStation 5 for the cost of some 32GB DDR5 RAM kits, well, it’s hard to look past the downsides no matter how good the upsides are. But it doesn’t mean we can’t try.

What if you want to buy something anyway?

As (relatively) old as they are, midrange Core i5 chips from Intel’s 12th-, 13th-, and 14th-generation Core CPU lineups are still solid choices for budget-to-midrange PC builds. And they work with DDR4, which isn’t quite as pricey as DDR5 right now. Credit: Andrew Cunningham

Say those upsides are still appealing to you, and you want to build something today. How should you approach this terrible, volatile RAM market?

I won’t do a full update to August’s system guide right now, both because it feels futile to try and recommend individual RAM kits or SSD with prices and stock levels being as volatile as they are, and because aside from RAM and storage I actually wouldn’t change any of these recommendations all that much (with the caveat that Intel’s Core i5-13400F seems to be getting harder to find; consider an i5-12400F or i5-12600KF instead). So, starting from those builds, here’s the advice I would try to give to PC-curious friends:

DDR4 is faring better than DDR5. Prices for all kinds of RAM have gone up recently, but DDR4 pricing hasn’t gotten quite as bad as DDR5 pricing. That’s of no help to you if you’re trying to build something around a newer Ryzen chip and a socket AM5 motherboard, since those parts require DDR5. But if you’re trying to build a more budget-focused system around one of Intel’s 12th-, 13th-, or 14th-generation CPUs, a decent name brand 32GB DDR4-3200 kit comes in around half the price of a similar 32GB DDR5-6000 kit. Pricing isn’t great, but it’s still possible to build something respectable for under $1,000.

https://arstechnica.com/gadgets/2025/12/for-just-a-couple-of-months-in-the-middle-of-2025-it-was-an-ok-time-to-build-a-pc/




Software leaks point to the first Apple Silicon “iMac Pro,” among other devices

Apple doesn’t like to talk about its upcoming products before it’s ready, but sometimes the company’s software does the talking for it. So far this week we’ve had a couple of software-related leaks that have outed products Apple is currently testing—one a pre-release build of iOS 26, and the other some leaked files from a kernel debug kit (both via MacRumors).

Most of the new devices referenced in these leaks are straightforward updates to products that already exist: a new Apple TV, a HomePod mini 2, new AirTags and AirPods, an M4 iPad Air, a 12th-generation iPad to replace the current A16 version, next-generation iPhones (including the 17e, 18, and the rumored foldable model), a new Studio Display model, some new smart home products we’ve already heard about elsewhere, and M5 updates for the MacBook Air, Mac mini, Mac Studio, and the other MacBook Pros. There’s also yet another reference to the lower-cost MacBook that Apple is apparently planning to replace the M1 MacBook Air it still sells via Walmart for $599.

For power users, though, the most interesting revelation might be that Apple is working on a higher-end Apple Silicon iMac powered by an M5 Max chip. The kernel debug kit references an iMac with the internal identifier J833c, based on a platform identified as H17C—and H17C is apparently based on the M5 Max, rather than a lower-end M5 chip. (For those who don’t have Apple’s branding memorized, “Max” is associated with Apple’s second-fastest chips; the M5 Max would be faster than the M5 or M5 Pro, but slower than the rumored M5 Ultra.)

This device could be the long-awaited, occasionally-rumored-but-never-launched replacement to Apple’s 27-inch iMac, which was discontinued in 2022 with no direct replacement. An M5 Max chip would also make this machine the closest thing we’ve seen to a direct replacement for the iMac Pro, a 27-inch iMac variant that was launched in late 2017 but likewise discontinued without an update or replacement.

The current M4 Max chip includes 14 or 16 CPU cores, 32 or 40 GPU cores, and between 36GB and 128GB of unified memory, specs we’d expect an M5 Max to match or beat. And because the Max chips already fit into the 14- and 16-inch MacBook Pros, it should be no problem to fit one into an all-in-one desktop PC.

https://arstechnica.com/gadgets/2025/12/leaked-debug-kit-suggests-apple-is-testing-a-new-imac-pro-among-many-other-macs/




Google will end dark web reports that alerted users to leaked data

As Google admits in the email alert, its dark web scans didn’t offer much help. “Feedback showed that it did not provide helpful next steps,” Google said of the service. Here’s the full text of the email.

Google dark web email

Credit: Google

With other types of personal data alerts provided by the company, it has the power to do something. For example, you can have Google remove pages from search that list your personal data. Google doesn’t run anything on the dark web, though, so all it can do is remind you that your data is being passed around in one of the shadier corners of the Internet.

The shutdown begins on January 15, when Google will stop conducting new scans for user data on the dark web. Past data will no longer be available as of February 16, 2026. Google says it will delete all past reports at that time. However, users can remove their monitoring profile earlier in the account settings. This change does not impact any of Google’s other privacy reports.

The good news is that the best ways to protect your personal data from being shuffled around the dark web are the same ones that keep you safe on the open web. Google suggests always using two-step verification, and tools like Passkeys and Google’s password checkup can ensure you don’t accidentally reuse a compromised password. Stay safe out there.

https://arstechnica.com/gadgets/2025/12/google-is-shutting-down-dark-web-reports-in-january-because-they-werent-helpful/




How to break free from smart TV ads and tracking

Mohu's Leaf antenna.

Mohu’s Leaf antenna. Bye, bye, bunny ears.

Mohu’s Leaf antenna. Bye, bye, bunny ears. Credit: Mohu

The best part is that companies can’t track what you watch with an antenna. As Nielsen said in a January 2024 blog post:

Big data sources alone can’t provide insight into the viewing behaviors of the millions of viewers who watch TV using a digital antenna.

Antennas have also gotten more versatile. For example, in addition to local stations, an antenna can provide access to dozens of digital subchannels. They’re similar to the free ad-supported television channels gaining popularity with smart TVs users today, in that they often show niche programming or a steady stream of old shows and movies with commercial breaks. You can find a list of channels you’re likely to get with an antenna via this website from the Federal Communications Commission.

TV and movies watched through an antenna are likely to be less compressed than what you get with cable, which means you can get excellent image quality with the right setup.

You can also add DVR capabilities, like record and pause, to live broadcasts through hardware, such as a Tablo OTA DVR device or Plex DVR, a subscription service that lets antenna users add broadcast TV recordings to their Plex media servers.

A diagram of the 4th Gen Tablo's ports.

A diagram of the 4th Gen Tablo’s ports.

A diagram of the 4th Gen Tablo’s ports. Credit: Tablo

Things to keep in mind

You’re unlikely to get 4K or HDR broadcasts with an antenna. ATSC 3.0, also known as Next Gen TV, enables stations to broadcast in 4K HDR but has been rolling out slowly. Legislation recently proposed by the FCC could further slow things.

In order to watch a 4K or HDR broadcast, you’ll also need an ATSC 3.0 tuner or an ATSC 3.0-equipped TV. The latter is rare. LG, for example, dropped support in 2023 over a patent dispute. You can find a list of ATSC 3.0-certified TVs and converters here.

Realistically, an antenna doesn’t have enough channels to provide sufficient entertainment for many modern households. Sixty percent of antenna owners also subscribe to some sort of streaming service, according to Nielsen.

Further, obstructions like tall buildings and power lines could hurt an antenna’s performance. Another challenge is getting support for multiple TVs in your home. If you want OTA TV in multiple rooms, you either need to buy multiple antennas or set up a way to split the signal (such as by using an old coaxial cable and splitter, running a new coaxial cable, or using an OTA DVR, such as a Tablo or SiliconDust’s HDHomeRun).

https://arstechnica.com/gadgets/2025/12/the-ars-technica-guide-to-dumb-tvs/




Chatbot-powered toys rebuked for discussing sexual, dangerous topics with kids

OpenAI says it doesn’t allow its LLMs to be used this way

When reached for comment about the sexual conversations detailed in the report, an OpenAI spokesperson said:

Minors deserve strong protections, and we have strict policies that developers are required to uphold. We take enforcement action against developers when we determine that they have violated our policies, which prohibit any use of our services to exploit, endanger, or sexualize anyone under 18 years old. These rules apply to every developer using our API, and we run classifiers to help ensure our services are not used to harm minors.

Interestingly, OpenAI’s representative told us that OpenAI doesn’t have any direct relationship with Alilo and that it hasn’t seen API activity from Alilo’s domain. OpenAI is investigating the toy company and whether it is running traffic over OpenAI’s API, the rep said.

Alilo didn’t respond to Ars’ request for comment ahead of publication.

Companies that launch products that use OpenAI technology and target children must adhere to the Children’s Online Privacy Protection Act (COPPA) when relevant, as well as any other relevant child protection, safety, and privacy laws and obtain parental consent, OpenAI’s rep said.

We’ve already seen how OpenAI handles toy companies that break its rules.

Last month, the PIRG released its Trouble in Toyland 2025 report (PDF), which detailed sex-related conversations that its testers were able to have with the Kumma teddy bear. A day later, OpenAI suspended FoloToy for violating its policies (terms of the suspension were not disclosed), and FoloToy temporarily stopped selling Kumma.

The toy is for sale again, and PIRG reported today that Kumma no longer teaches kids how to light matches or about kinks.

FoloToys' Kumma smart teddy bear

A marketing image for FoloToy’s Kumma smart teddy bear. It has a $100 MSRP.

A marketing image for FoloToy’s Kumma smart teddy bear. It has a $100 MSRP. Credit: FoloToys

But even toy companies that try to follow chatbot rules could put kids at risk.

https://arstechnica.com/gadgets/2025/12/chatbot-powered-toys-rebuked-for-discussing-sexual-dangerous-topics-with-kids/




Google is reviving wearable gesture controls, but only for the Pixel Watch 4

Long ago, Google’s Android-powered wearables had hands-free navigation gestures. Those fell by the wayside as Google shredded its wearable strategy over and over, but gestures are back, baby. The Pixel Watch 4 is getting an update that adds several gestures, one of which is straight out of the Apple playbook.

When the update hits devices, the Pixel Watch 4 will gain a double pinch gesture like the Apple Watch has. By tapping your thumb and forefinger together, you can answer or end calls, pause timers, and more. The watch will also prompt you at times when you can use the tap gesture to control things.

In previous incarnations of Google-powered watches, a quick wrist turn gesture would scroll through lists. In the new gesture system, that motion dismisses what’s on the screen. For example, you can clear a notification from the screen or dismiss an incoming call. Pixel Watch 4 owners will also enjoy this one when the update arrives.

And what about the Pixel Watch 3? That device won’t get gesture support at this time. There’s no reason it shouldn’t get the same features as the latest wearable, though. The Pixel Watch 3 has a very similar Arm chip, and it has the same orientation sensors as the new watch. The Pixel Watch 4’s main innovation is a revamped case design that allows for repairability, which was not supported on the Pixel Watch 3 and earlier.

https://arstechnica.com/gadgets/2025/12/google-is-reviving-wearable-gesture-controls-but-only-for-the-pixel-watch-4/




We put the new pocket-size vinyl format to the test—with mixed results

while others have barely any additional information beyond song titles. 

Chris Foresman

A few of our samples had this hard-to-remove flaw, which seems like an artifact of the manufacturing process. It required liquid cleaner to remove.

Chris Foresman

Additionally, I compared the classic track “Linus and Lucy” from A Charlie Brown Christmas with a 2012 pressing of the full album, as well as the 2019 3-inch version using an adapter, all on the LP-120, to give readers the best comparison across formats.

Again, the LP version of the seminal soundtrack from A Charlie Brown Christmas sounded bright and noticeably louder than its 4-inch counterpart. No major surprises here. And of course, the LP includes the entire soundtrack, so if you’re a big fan of the film or the kind of contemplative, piano-based jazz that Vince Guaraldi is famous for, you’ll probably spring for the full album.

The 3-inch version of “Linus and Lucy” unsurprisingly sounds fairly comparable to the Tiny Vinyl version, with a much quieter playback at the same amplifier settings. But it also sounds a lot noisier, likely due to the differences in materials used in manufacturing.

Though 3-inch records can play on standard turntables, as I did here, they’re designed to go hand-in-hand with one of the many Crosley RSD3 variants released in the last five years, or on the Crosley Mini Cruiser turntable. If you manage to pick up an original 8ban player, you could get the original lo-fi, “noisy analog” sound that Bandai had intended as well. That’s really part of the 3-inch vinyl aesthetic.

Newer 3-inch vinyl singles are coming with a standard spindle hole, which makes them easier to play on standard turntables. It also means there are now adapters for the tiny spindle to fit these holes, so you can technically put a 4-inch single on them. But due to the design of the tonearm and its rest, the stylus won’t swing out to the edge of Tiny Vinyl; instead, you can only play starting at grooves around the 3-inch mark. It’s a little unfortunate because it would otherwise be fun to play these miniature singles on hardware that is a little more right-sized ergonomically.

https://arstechnica.com/gadgets/2025/11/we-put-the-new-pocket-sized-vinyl-format-to-the-test-with-mixed-results/




Vision Pro M5 review: It’s time for Apple to make some tough choices

I still think there’s significant room to grow, but the content situation is better than ever. It’s not enough to keep you entertained for hours a day, but it’s enough to make putting on the headset for a bit once a week or so worth it. That wasn’t there a year ago.

The software support situation is in a similar state.

App support is mostly frozen in the year 2024

Many of us have a suite of go-to apps that are foundational to our individual approaches to daily productivity. For me, primarily a macOS user, they are:

  • Firefox
  • Spark
  • Todoist
  • Obsidian
  • Raycast
  • Slack
  • Visual Studio Code
  • Claude
  • 1Password

As you can see, I don’t use most of Apple’s built-in apps—no Safari, no Mail, no Reminders, no Passwords, no Notes… no Spotlight, even. All that may be atypical, but it has never been a problem on macOS, nor has it been on iOS for a few years now.

Impressively, almost all of these are available on visionOS—but only because it can run iPad apps as flat, virtual windows. Firefox, Spark, Todoist, Obsidian, Slack, 1Password, and even Raycast are all available as supported iPad apps, but surprisingly, Claude isn’t, even though there is a Claude app for iPads. (ChatGPT’s iPad app works, though.) VS Code isn’t available, of course, but I wasn’t expecting it to be.

Not a single one of these applications has a true visionOS app. That’s too bad, because I can think of lots of neat things spatial computing versions could do. Imagine browsing your Obsidian graph in augmented reality! Alas, I can only dream.

You can tell the native apps from the iPad ones: The iPad ones have rectangular icons nested within circles, whereas the native apps fill the whole circle. Credit: Samuel Axon

If you’re not such a huge productivity software geek like me and you use Apple’s built-in apps, things look a little better, but surprisingly, there are still a few apps that you would imagine would have really cool spatial computing features—like Apple Maps—that don’t. Maps, too, is just an iPad app.

https://arstechnica.com/gadgets/2025/11/where-apples-vision-pro-stands-today-post-m5-refresh/




Arduino’s new terms of service worries hobbyists ahead of Qualcomm acquisition

“The Qualcomm acquisition doesn’t modify how user data is handled or how we apply our open-source principles,” the Arduino blog says.

Arduino’s blog didn’t discuss the company’s new terms around patents, which states:

User will use the Site and the Platform in accordance with these Terms and for the sole purposes of correctly using the Services. Specifically, User undertakes not to: … “use the Platform, Site, or Services to identify or provide evidence to support any potential patent infringement claim against Arduino, its Affiliates, or any of Arduino’s or Arduino’s Affiliates’ suppliers and/or direct or indirect customers.

“No open-source company puts language in their ToS banning users from identifying potential patent issues. Why was this added, and who requested it?” Fried and Torrone said.

Arduino’s new terms include similar language around user-generated content that its ToS has had for years. The current terms say that users grant Arduino the:

non-exclusive, royalty free, transferable, sub-licensable, perpetual, irrevocable, to the maximum extent allowed by applicable law … right to use the Content published and/or updated on the Platform as well as to distribute, reproduce, modify, adapt, translate, publish and make publicly visible all material, including software, libraries, text contents, images, videos, comments, text, audio, software, libraries, or other data (collectively, “Content”) that User publishes, uploads, or otherwise makes available to Arduino throughout the world using any means and for any purpose, including the use of any username or nickname specified in relation to the Content.

“The new language is still broad enough to republish, monetize, and route user content into any future Qualcomm pipeline forever,” Torrone told Ars. He thinks Arduino’s new terms should have clarified Arduino’s intent, narrowed the term’s scope, or explained “why this must be irrevocable and transferable at a corporate level.”

In its blog, Arduino said that the new ToS “clarifies that the content you choose to publish on the Arduino platform remains yours and can be used to enable features you’ve requested, such as cloud services and collaboration tools.”

As Qualcomm works toward completing its Arduino acquisition, there appears to be more work ahead for the smartphone processor and modem vendor to convince makers that Arduino’s open source and privacy principles will be upheld. While the Arduino IDE and its source code will stay on GitHub per the AGPL-3.0 Open-Source License, some users remain worried about Arduino’s future under Qualcomm.

https://arstechnica.com/gadgets/2025/11/arduinos-new-terms-of-service-worries-hobbyists-ahead-of-qualcomm-acquisition/