Experience the buzz at NexTech, Adweek’s innovative conference for the newest tools in marketing technology. Talk with experts on generative AI, audience management, automation, the metaverse and more. Register. For millions of early internet users, the brands Cracked.com, eBaum’s World, Cheezburger and Know Your Meme might conjure up a sense of nostalgia for a simpler ..
Tag : Video Marketing
Fine-tune your media, marketing and technology strategies at the Convergent TV Summit on October 25 with expert insights and strategies from the pros. Register now to save 35% on your pass. The business and lifestyle publisher Insider, an Axel Springer property, has notched a number of key milestones in its video consumption over the last ..
Fine-tune your media, marketing and technology strategies at the Convergent TV Summit on October 25 with expert insights and strategies from the pros. Register now to save 35% on your pass. Long a rite of autumn, the fall TV season has typically ushered in a wave of network TV shows, new storylines for returning series ..
The brightest minds in marketing and tech converge at NexTech, Nov. 14–15 in NYC. Get your pass for the latest on generative AI, gaming and more. New video ad classifications introduced this March—designed to bring more transparency to what advertisers are buying—are struggling to take hold among publishers, partly due to the ever-increasing list of ..
Don’t miss Brandweek, Adweek’s ultimate experience for marketers, September 11-14 in Miami. Connect with peers and gain insights and inspiration from top brand marketers and industry icons at Glossier, Coca-Cola, Taco Bell and more. Register. Food and beverage brands have enticed hungry consumers for decades with juicy chicken sandwiches and oven-fresh pizza in TV commercials ..
The search for this year’s Media All-Stars has begun! Submit an entry by May 22 to be considered. On the first Monday in May, more than 53 million people across the globe tuned in to watch Vogue’s third livestream of the Met Gala, the annual fashion extravaganza that serves as both the primary source of ..
Business transformation begins with a clear data collaboration strategy. Learn new strategies and best practices from leading consumer-facing brands in LiveRamp’s new ebook. The Interactive Advertising Bureau Tech Lab has updated the technical specifications for digital video ads, designed to provide media buyers with more choices and introduce more transparency, whose definitions will help determine ..
Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Whether you’re an eCommerce shop or want to establish your business’s web presence, you may want videos to ..
30-second summary: According to various studies, videos help engage your page visitors as well as get them to remember your value proposition better and help them make purchase decisions When creating marketing videos to add to your landing page, keep them shorter than 2 minutes and position them prominently on the page Make sure to ..
The use of food delivery services has skyrocketed—and restaurants should take advantage. Join this Adweek webinar to learn how to create a seamless customer experience and deliver ROI.Register Last summer, the IAB Tech Lab released new guidelines that effectively declared out-stream the primary path for web video inventory moving forward. Those of us who have ..