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At first, Francesca Willow ignored the partnership inquiry she received from a Texas-based oil and gas company in mid-May.
But when Pheasant Energy sent a follow-up asking about rates for a guest post on her sustainable living blog, “I sent back quite an angry response,” the U.K.-based content creator said. “Or, well, I’m quite British.
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https://www.adweek.com/brand-marketing/repair-brand-image-fossil-fuel-companies-influencer-marketing/