Truly Taps Drag Queen Monét X Change to Launch Iced Tea Hard Seltzer

Monét X Change can finally add gold appraisal to the skills section of her resume. After winning RuPaul’s Drag Race All Stars, launching her own talk show and securing a network of super fans, she seems to be delving into yet another industry. The gold in question? Cans of Truly iced tea hard seltzer.

Emmy is an Adweek contributor who is completing her journalism degree at The College of New Jersey with minors in Spanish and broadcast journalism.

https://www.adweek.com/brand-marketing/truly-taps-drag-queen-monet-x-change-to-launch-hard-seltzer-iced-tea/