Week of September 30 Evening News Ratings: A Clean Sweep of Declines
While the first week of October marks the high stakes homestretch of the 2024 presidential election, all three evening news broadcasts experienced double-digit drops in total viewers and the advertiser-favored Adults 25-54 demo.
Note: The weekly averages of ABC World News Tonight are based on two days (Wednesday – Thursday), while CBS News and NBC News’ averages are based on four days (Monday, Wednesday – Friday. Monday’s (09/30/24) broadcast was retitled to WNT-ABC due to Monday Night Football. Due to the vice presidential debate, Tuesday’s (10/01/24) broadcasts were retitled to WNT-ABC, NBC Nitely News, and CBS Evening Nws. Finally, Friday’s (10/04/24) broadcast was also retitled to WNT-ABC. These broadcasts are excluded from the weekly and season averages.
ABC World News with David Muir averaged 7.068 million total viewers and 940,000 A25-54 viewers for the week of September 30. It was down by -5% in the former category and -10% in the latter compared to the previous week. Looking at its performance alongside the same week in 2023 (the week of Oct. 2), WNT was down -6% in total viewers and -15% in the demo.
NBC Nightly News with Lester Holt finished second in both measured categories, averaging 5.681 million total viewers and 813,000 A25-54 viewers. That translates to week-to-week declines of -5% and -12%, respectively. Year-to-year, Nightly News was down -11% in total viewers and -17% in the demo.
CBS Evening News saw 4.341 million total viewers and 601,000 viewers in the demo, for respective declines of -6% and -12% compared to the previous week. Looking back at 2023, it was down -6% in total viewers and -9% in the demo.
Nielsen live-plus-same-day averages for the week of September 30, 2024:
ABC
NBC
CBS
• Total Viewers:
7,068,000
5,681,000
4,341,000
• A25-54:
940,000
813,000
601,000
Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD Current Week (w/o 9/30/24), Previous Week (w/o 9/23/24) and Year-Ago Week (w/o 10/2/23). Most Current Data Stream: 2024-2025 Season (9/23 – 10/6/24) and 2023-2024 Season (9/25 – 10/8/23). Nielsen ratings for ABC, NBC and CBS include additional airings in select markets. Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Averages based on regular telecasts.