Why Scotts Miracle-Gro Put Creative and Media Under One Roof With VaynerMedia

Two years ago, Scotts Miracle-Gro dipped its toes in the VaynerMedia waters when it asked the agency to handle creative work for Ortho, its line of pest and weed control products.
https://www.adweek.com/agencies/why-scotts-miracle-gro-put-creative-and-media-under-one-roof-with-vaynermedia/