So last January, Sam created Emily Hart, a registered nurse and Jennifer Lawrence look-alike. On an Instagram account for Emily, @emily_hart.nurse, Sam posted photos of her ice fishing, drinking Coors Light, and shooting off a few rounds at the rifle range, with emoji-laden captions like “If you want a reason to unfollow: Christ is king, abortion is murder, and all illegals must be deported,” and “POV: You were assigned intelligent at birth, but you identify as liberal <clown emoji>.”

Though Sam has never lived in the United States, he became an assiduous student of MAGA ideology. “Every day I’d write something pro-Christian, pro-Second Amendment, pro-life, anti-abortion, anti-woke, and anti-immigration,” he tells me.

The grift seemed almost too obvious, but to Sam’s astonishment, he says the account “blew up.”

“Every Reel I posted was getting 3 million views, 5 million views, 10 million views. The algorithm loved it.” he claims. Within a month, Emily Hart had more than 10,000 Instagram followers, many of whom also subscribed to her softcore AI-generated content on the OnlyFans competitor Fanvue. And between Fanvue subscriptions and selling MAGA-themed T-shirts (one sample message reads ”PTSD: Pretty Tired of Stupid Democrats”), Sam estimates he was making a few thousand dollars a month.

“I was spending maybe 30 to 50 minutes of my day, and I was making good money for a medical student,” he says. “In India, even in professional jobs, you can’t make this amount of money. I haven’t seen any easier way to make money online.”

Emily Hart is one of a slew of AI-generated hot girl MAGA influencers inundating social media, thanks to technologically savvy young men like Sam capitalizing both on pro-Trump sentiment and Americans’ relative lack of digital literacy.

https://arstechnica.com/tech-policy/2026/04/indian-med-student-rakes-in-thousands-with-ai-generated-maga-hottie/