Independent Dallas agency The Richards Group has a long and successful history, having built popular campaigns for huge brands, from Motel 6’s “We’ll Leave the Light on For You” to Chick-fil-A’s “Eat Mor Chikin” to the “It Moves With You” campaign for Fruit of the Loom.
https://www.adweek.com/agencies/trgs-transformation-continues-with-a-new-logo-and-refreshed-brand-identity/