Don’t miss Brandweek, Sept. 12–16. Join us in Miami for an unforgettable five-day experience featuring leaders from Shake Shack, Journey, the NFL, El Pollo Loco, Hyundai and more. Book now.
This is a story of love and data and branding. Don’t worry: The protagonists are living happily ever after.
https://www.adweek.com/performance-marketing/turn-performance-marketing-into-performance-branding/