Burger King CMO Fernando Machado and his team of ingenious creatives return from another Cannes Lions Festival of Creativity with a handful of Gold, Silver and Bronze awards. Last week, before departing for Cannes, Machado presented a case study of Burger King’s work at our Elevate: Creativity event in New York City. Here, Machado tells… https://www.adweek.com/creativity/how-to-be-consistently-creative-according-to-burger-kings-global-cmo/