In a somewhat similar fashion to Palau, New Zealand takes its protection of the environment. As one enters the country, signs are prominently displayed articulating the strict laws designed to keep the island nation beautiful. Additionally, this ethos is ingrained in the country’s culture and people. Kiwi attitudes for drunken driving is similarly intense. Like… https://www.adweek.com/creativity/this-psa-tackles-the-mate-code-that-keeps-guys-from-stopping-their-drunk-friends-from-driving/