13 Trending Sounds on Instagram in October 2026 (+ How to Use Them)

  Rassegna Stampa, Social
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13 Trending Sounds on Instagram in October 2026 (+ How to Use Them)

Choosing the right trending audio to accompany your latest Instagram post is an art, not a science. Still, opting for a trending sound or music clip could provide the boost you need to get your video on the Instagram Explore page or Instagram Reels feed.

While it used to be just for Instagram Reels, you can now also add trending audio to your carousels and single photo posts. This gives your posts a better chance of landing on the Explore page, and it makes carousels and photos eligible to appear on the reels feed, too. That opens up a new way to expand your reach.

But where can you find trending audio on Instagram? If you feel like you’re always chasing the tail end of trending songs on the app, you’ve come to the right place.

Here are some of the most viral, versatile, trending songs and sounds on Instagram right now.

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Schedule your posts with trending audio right in Buffer! Search and preview Instagram audio in the composer, attach a track to your reel, and Buffer publishes it with the sound in place. Try it free →

Here's a quick summary of what is trending in October 2026.

1. What You Waiting For?

What You Waiting For? by Gwen Stefani is the soundtrack to an Instagram trend about taking chances and seeing how far you can go. Creators use quick cuts to tell their personal, career, or business stories, with the lyrics “take that chance ’cause you might grow” and “what you’re waiting for?” appearing word by word in time with the beat. Color me inspired!

🎧 Get the song


2. Last Train to London

Last Train to London by Electric Light Orchestra is soundtracking a simple but aesthetically satisfying fall outfit trend on Instagram. Creators are showing off a week of looks through a collection of quick cuts, making me admire those who show up chic five days a week.

🎧 Get the song


3. Upside Down

Diana Ross's catchy classic is giving before-and-after transitions a disco makeover 🪩. Creators are mouthing the lyrics, flipping the camera, and hitting the hand gestures to reveal everything from new hairstyles to outfit changes and makeup looks.

🎧 Get the audio


4. Windows in Brazil (Sped Up)

If you remember the iconic Windows startup sound, this trend will take you right back to your family's first PC. Set to Windows in Brazil (Sped Up), creators are turning their GRWMs into a loading screen, starting at 0% in PJs and eye patches before revealing the finished look at 100%.

🎧 Get the audio


5. Autumn Journey

No prizes for guessing why this one is trending. Andrea Vanzo's song is bringing a mellow, seasonal feel to your October reels. Creators are pairing the calming instrumental with all things autumn.

🎧 Get the audio


6. My October

Again, no surprises here. Celebrate the season of the pumpkin using this song by The Folks as your autumn backdrop.

🎧 Get the song


7. Original audio by traavloo

The “Getting robbed, but first…” trend pokes fun at being so absorbed in your phone that you miss what's happening around you. Creators film themselves glued to their phones while a bag gets stolen from their arm.

🎧 Get the audio


8. My Own Universe

My Own Universe by PattiJ North is the sound for slowing down and embracing autumn’s softer side. Creators are pairing the song with cozy seasonal moments, adding a dash of on-trend whimsy.

🎧 Get the audio


9. we fell in love in october

This song by girl in red is for the hopeful romantics this month. The indie track works well for lip syncs, couple montages, photo carousels, and nostalgic clips.

🎧 Get the audio


10. Goo Goo Muck

It wouldn't be spooky season without Goo Goo Muck by The Cramps. The 1971 song featured in the Netflix series Wednesday, and has been a Halloween staple ever since.

🎧 Get the song


11. STORM II

STORM II by Gener8ion and Yung Lean is one of those epic-sounding tracks that sets up dramatic visuals like sweeping landscapes and cityscapes. It works well for cinematic travel footage that deserves the big-screen treatment.

🎧 Get the audio


12. Patient Zero

Released at the end of September, Patient Zero by Taylor Swift has Swifties celebrating the new song and using the lyrics to capture feelings and experiences they relate to.

🎧 Get the song


13. Nicole Kidman

The lyrics to ADÉLA's new song have set the scene for a cheeky dance trend. Creators are lip-syncing along and serving looks with a little extra support up top 😉.

🎧 Get the song

⚠️ Caution: NSFW


Not loving any of the above options? No sweat: here’s a crash course on how to find trending sounds on Instagram Reels.

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If you’re looking for more options, definitely check out our guide, 10 Simple Ways to Find Trending Instagram Audio (+ Get More Views) →
  1. Use Instagram’s trending audio list: Check Instagram’s built-in leaderboard for the top 50 trending songs updated every few days. Find it when creating a post, story, or reel on the Instagram mobile app by tapping the music icon, then selecting ‘Trending.’ Save tracks for later with the bookmark icon.
  2. Check the professional dashboard: If you have a professional account in the US, visit the Professional Dashboard on your profile, scroll to Tips and resources, and tap Trending audio for curated suggestions on Instagram Reels.
  3. Look for the arrow icon: As you scroll reels, watch for an upward arrow next to audio tracks—that’s Instagram’s indicator that a sound is trending.
  4. Follow Instagram’s Creators account: The @creators account shares regular updates on trending songs, editing tips for Instagram Reels, and feature announcements. Check out their IG Anthems highlight for more trending songs and trending sounds.
  5. Check TikTok or YouTube Shorts for early trends: Many trending Instagram Reels sounds originate on TikTok or YouTube Shorts. Browse trending sounds there, then search for those tracks on Instagram to get ahead of the curve.
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Better yet, check out our list of the latest trending songs on TikTok to save you the effort.

Don't forget about original audio

As you can see from some of the audio we've mentioned on the list, many creators are making waves with their own clips, and jumping on a trending original track can give your content an extra boost and help it stand out in feeds.

💡 Pro tip: You can find trending original audio on your professional dashboard under the Original audio tab.

You're well-equipped to find the next great trending audio on Instagram for your reels, carousels, or single-photo posts — and you've got several great tracks to put in your back pocket if you get stuck!

If you’ve created an Instagram Reel with one of these trending songs, we’d love to see it. Tag @buffer on Instagram so we can find you!

https://buffer.com/resources/trending-audio-instagram/

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