Facebook’s recent announcement of its advancement in pixel improvements is making waves in the sphere of online advertising. While the social network already boasts unparalleled trackability within a multitouch attribution model, its recent pixel enhancements were designed to help businesses drive even more conversions by automatically capturing website visitors’ information. At my agency, Drive Social… https://www.adweek.com/digital/3-ways-facebooks-updated-pixel-helps-your-business-grow/