Ads are coming to WhatsApp Status, the Facebook-owned messaging application’s version of a stories format, sometime in 2019. While ad buyers are looking forward to adding WhatsApp as an option for their clients, some are also wary of whether creative for other platforms’ stories offerings would translate well on the messaging app, as the bulk… https://www.adweek.com/digital/ads-are-coming-to-whatsapp-status-sometime-in-2019-but-will-agencies-bite/

