A+E Networks Wants to Count Every Person—Especially Those Over 55—in Upfront

  Rassegna Stampa, Social
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A+E Networks is kicking off 2022’s upfront season with a presentation urging marketers that “Every Person Counts,” and not just the audiences within the legacy age demos that they have traditionally sought.

https://www.adweek.com/convergent-tv/ae-networks-counts-every-person-upfront/