The beverage industry pioneer is betting that a new kind of alcohol can win back sober-curious drinkers https://www.adweek.com/brand-marketing/bai-founder-ben-weiss-wants-gen-z-to-drink-more/
The beverage industry pioneer is betting that a new kind of alcohol can win back sober-curious drinkers https://www.adweek.com/brand-marketing/bai-founder-ben-weiss-wants-gen-z-to-drink-more/