(Adnkronos) – “Oggi la comunicazione si sviluppa fortemente sui social media e si sta ridisegnando nei suoi settori chiave. La comunicazione paralimpica è però molto delicata: si tende ancora a non integrarla pienamente come argomento ordinario. Allo stesso modo in cui parliamo di sport olimpico o di sport femminile, vorrei che lo sport paralimpico rientrasse ..
Categoria : Rassegna Stampa
(Adnkronos) – “La comunicazione sta cambiando a ritmi repentini e, per le aziende, non è più soltanto importante essere visibili, aspetto che si ricerca in un primo momento all’interno di una partnership sportiva, ma diventa sempre più fondamentale la rilevanza”. Così Fabrizio Manni, Head of Sponsorships and Events, Enel, partecipando oggi a Roma all’evento di ..
This post was created in partnership with Scripps For years, professional women’s sports paled in comparison to men’s regarding audience size and brand recognition. Now, their popularity is booming across […] https://www.adweek.com/brand-marketing/womens-sports-are-creating-a-new-playbook-for-brand-par..
This post was created in partnership with CNN What keeps people coming back to a media brand? Often, it starts with the stories, personalities, and cultural conversations that capture their […] https://www.adweek.com/media/how-media-brands-can-build-loyalty-between-big-new..
This post was created in partnership with Hootsuite Social signals are scattered across a fragmented media landscape, and the brands that win know how to find them—and put them to […] https://www.adweek.com/social-marketing/ai-is-changing-how-marketers-respond-to-socia..
This post was created in partnership with Tunnl Tracking customer sentiment and creating feedback loops is essential in today’s marketing landscape, even for large legacy brands like Walmart. During a […] https://www.adweek.com/brand-marketing/turning-brand-affinity-into-measurable-business..
This post was created in partnership with Collectively Brands that can capitalize on cultural moments will find new ways to engage consumers, but how can they keep up while also […] https://www.adweek.com/brand-marketing/how-brands-can-keep-up-with-the-speed-o..
This post was created in partnership with Marketing Architects Brands need consumer trust to grow, but gaining and keeping it takes a careful strategy. During a Brandweek 2026 fireside chat […] https://www.adweek.com/brand-marketing/a-winning-formula-for-building-br..
This post was created in partnership with Viral Nation While social media is constantly evolving, human nature hasn’t changed in millions of years. During a Brandweek 2026 session co-hosted by […] https://www.adweek.com/social-marketing/viewing-social-media-as-an-extension-of-human..
Noopur Davis never planned a career in cybersecurity. She was a developer at Intergraph, and for many years that was all she wanted to be. The post CISO Conversations: Noopur Davis – The Accidental Global CISO at Comcast appeared first on SecurityWeek. https://www.securityweek.com/ciso-conversations-noopur-davis-the-accidental-global-ciso-a..
