Chipotle Tests the Meatless Trend With Plant-Based Chorizo

  Rassegna Stampa, Social
image_pdfimage_print

Chipotle Mexican Grill has always positioned itself as the healthy alternative to burger-based quick serve and casual food chains. But as plant-based food items populate restaurant menus beyond Veganuary promotional stunts, the chain is trying out a plant-based chorizo for a limited time.

https://www.adweek.com/brand-marketing/chipotle-meatless-trend-plant-based-chorizo-mikal-bridges/