WPP will become the global marketing network partner for Coca-Cola which will see it charge to oversee the growth of the company’s brand portfolio after a pitch against rivals IPG, Dentsu and Publicis Groupe.
WPP will become the global marketing network partner for Coca-Cola which will see it charge to oversee the growth of the company’s brand portfolio after a pitch against rivals IPG, Dentsu and Publicis Groupe.