At Social Media Week Europe, 7–8 Nov., we’ll explore emerging technologies, sustainability and the future of Web3 with marketers from Dove, Ogilvy, Wendy’s, Spotify and more. Save 30% on your pass now (ends 29 Aug.).
As brands dive further into virtual worlds and characters, Dentsu Singapore is launching a new service to help brands create their own computer-generated personas to serve as endorsers and lifestyle influencers.
https://www.adweek.com/commerce/dentsus-new-service-brands-build-virtual-influencers/