Campaign ad creation, audience targeting, ad delivery across Google channels — and soon landing page creation — are automated based on the advertiser’s goal.

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http://feeds.searchengineland.com/~r/searchengineland/~3/rkyGZ0CYZ4Y/google-introduces-smart-campaigns-for-small-businesses-the-first-new-solution-to-launch-under-the-google-ads-brand-301089