How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell’s, Uncommon James and more. Book now.
The first anniversary of the NCAA enacting its NIL (name, image, likeness) policy is approaching, and student sports stars entering the NBA will take a valuable lesson with them: They know their worth.
https://www.adweek.com/brand-marketing/how-top-nba-draft-picks-leveraged-college-marketing-deals-in-their-rise-to-the-big-leagues/
