Miss America Shows Its New Face to the World in Rebranding Campaign

  Rassegna Stampa, Social
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Miss America wants everyone to know that it is a competition, not a pageant. And it never had anything to do with Donald Trump. Back in June, Miss America announced sweeping changes, including the elimination of the swimsuit portion of the competition, while appointing Y&R as agency of record for its rebranding effort, without a… https://www.adweek.com/brand-marketing/miss-america-shows-its-new-face-to-the-world-in-rebranding-campaign/