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Nexstar has finally released its plans for The CW, and it seems advertising’s upfront week presentations may be getting another shakeup.
Today, a representative for The CW confirmed to Adweek that Nexstar would hold an event in New York on April 25 for media buyers. The company plans to showcase The CW, NewsNation, TheHill, Nexstar Digital and over 200 local stations in the presentation.
The CW traditionally holds an event on Thursday during May’s upfront week presentations, closing out the annual advertiser showcase.
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https://www.adweek.com/convergent-tv/nexstar-finally-reveals-upfront-plans-for-the-cw/