For Black-owned businesses, the pandemic was only the latest obstacle in a line of professional and personal challenges. Systemic barriers have long created larger, more sustained issues that impede success. With a new initiative, PepsiCo is committing to help combat the economic struggles Black-owned restaurants face.
https://www.adweek.com/brand-marketing/pepsico-aims-to-drive-support-to-black-owned-restaurants-with-its-first-ever-dig-in-day/