Quicken Loans Sends $400 Million Media Account to IPG Mediabrands Agency UM

  Rassegna Stampa, Social
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Mortgage lending company Quicken Loans has concluded a review of its media buying and planning account launched in January by selecting IPG Mediabrands’ UM as its media agency of record. UM will be tasked with creating and implementing an integrated media plan to promote <span aria-describedby="tt" class="glossaryLink " data-cmtooltip=" Brand Awareness The extent or level… https://www.adweek.com/agencies/quicken-loans-sends-400-million-media-account-to-ipg-mediabrands-agency-um/