There is an enormous runway and headroom for our advertising business. The addressable market for our users is everybody—those we’ve been building for years and we have a lot of control [over].

It’s a very uncertain landscape. We don’t know with the future holds. We’ve done medium-term deals—not one year but not forever—because this landscape is moving so quickly. So we’re very conscious and we’ve been very thoughtful about that. But the advertising business is our core.