Tom Cibrowksi has been named CBS News president and executive editor, reporting to Wendy McMahon, president and CEO of CBS News and Television Stations and CBS Media Ventures. In this role, announced today, Cibrowski will oversee CBS News, including newsgathering, all units and shows. Cibrowski is currently the president and general manager of ABC owned ..
Tag : General
Warner Bros. Discovery is the latest company to make changes to its diversity, equity, and inclusion initiatives amid the Trump Administration’s crackdown on the programs. According to a memo sent to WBD employees on Thursday, the same day as the company’s fourth-quarter earnings report, the company’s “overarching work in this space will now be referred ..
Sports isn’t going anywhere. Today, Gracenote, the content data business unit of Nielsen, released new research that shows global subscription video-on-demand services (SVODs), including Amazon Prime Video, Apple TV+, Disney+, Netflix, and Paramount+, have significantly grown their sports programming over the last quarter. According to the Gracenote Data Hub, which provides a snapshot of global ..
Social media is evolving. Are you adapting? Connect with a community of brand pros and content creators at Social Media Week, May 12–14 in NYC, to learn how to keep pace with new trends and technology. Register now to save 20% on your pass. Perplexity is moving beyond AI search and into the crowded web ..
Social media is evolving. Are you adapting? Connect with a community of brand pros and content creators at Social Media Week, May 12–14 in NYC, to learn how to keep pace with new trends and technology. Register now to save 20% on your pass. Burger King chief marketer (CMO) Pat O’Toole has left the QSR ..
Cameron Diaz’s return to acting has paid off for her and Netflix, as her action comedy film Back in Action was the No. 1 streamed title for the week of Jan. 13. According to Nielsen streaming ratings, Netflix had six standalone titles in the top 10 for the overall streamed programs during the week and ..
Content licensing agreements now account for about 10% of Reddit’s total revenue, the company’s CRO Jen Wong told ADWEEK in an exclusive interview Wednesday. “It’s a small part of our revenue—I’ll call it 10%. For a business of our size, that’s material, because it’s valuable revenue,” Wong said. The social platform—which on Wednesday reported a ..
Nielsen and Graham Media Group have announced a multi-year agreement for Local TV measurement across the station group’s six markets (Detroit, Houston, San Antonio, Orlando, Jacksonville, Roanoke). The agreement also includes Scarborough, which provides consumer insights that connect the dots between media consumption and local brands, retailers, and consumer behaviors. New to the agreement is Nielsen’s Local ..
The Eagles blew out the Chiefs, and Fox blew out the ratings record. Today, Fox reports that Super Bowl 59 reached an average of 126 million viewers. Those numbers come from Fox projections, including Nielsen Fast Nationals and Tubi/NFL first-party analytics. With the rating, Super Bowl 59 becomes the most-viewed Big Game ever, beating Paramount’s ..
With all due respect to the Philadelphia Eagles, there was another big winner at Sunday’s Super Bowl. The Nike logo was shown onscreen more than any other brand during Sunday’s Big Game between the Eagles and the Kansas City Chiefs, measurement and technology company Samba TV tells ADWEEK. Nike’s logo appeared 819 times across 521 ..


