Football season is here. That means soup season is, too. Recommended articles https://www.adweek.com/commerce/campbells-chunky-soup-wants-to-be-y..
Tag : General
Sorry, breakfast enthusiasts: For many of us, coffee is actually the most important moment of the day. It’s rich. If made well, it’s a delicate balance of bold and sweet. More importantly, it can be the comforting, peaceful start that one needs to get through the following 16-plus hours. No matter where your coffee preferences ..
At first glance, this new series of ads appears to be a typical fashion campaign. But look a little closer and its darker meaning is revealed. Recommended articles https://www.adweek.com/creativity/these-spoof-fashion-ads-help-women-spot-signs-of-domes..
Every so often, you stumble across an artist so intriguing that simply enjoying their music isn’t enough; you have to know more. Who are they? How did they get into music? What does their creative process look like? Recommended articles https://www.adweek.com/brand-marketing/att-and-cordae-explore-how-technology-feeds-creativity-with-emerging-voices-i..
Hard seltzer brand White Claw has named VCCP as its international communication agency to help it develop global campaigns, taking over from Accenture-owned agency Rothco. Recommended articles https://www.adweek.com/agencies/white-claw-moves-creative-to-vccp-out-of-rothco-after-f..
The human spirit can be a beautiful thing when it is full of joy and happiness, an insight that Samsung has aimed to explore alongside how technology can empower that feeling in a musical brand film. Recommended articles https://www.adweek.com/creativity/samsungs-musical-manifesto-explores-experiences-smartphones-can-open-up..
The summer of swag continues, with yet another fast food chain creating a line of branded merchandise specially tailored to the sweltering season. The newest entrant—Arby’s—is trying to make a splash with swimsuits, Hawaiian shirts, flip-flops and sunglasses inspired by its menu. Recommended articles https://www.adweek.com/brand-marketing/arbys-joins-the-summer-swag-parade-with-a-meat-themed-clothing-c..
Canadians, just now emerging from some of the longest and most restrictive pandemic lockdowns in the world, have probably forgotten how to patio. Recommended articles https://www.adweek.com/brand-marketing/boston-pizza-has-advice-on-how-to-patio-after-canadas-extended..
Scotland has a soda that tastes unlike any other on the planet, distinctive from its rivals in both flavor and its garish orange coloring. Recommended articles https://www.adweek.com/brand-marketing/bubble-gum-rhubarb-this-ad-stirs-debate-on-what-scottish-soda-irn-bru-..
Kraft likes to tinker with its legendary macaroni and cheese, turning it bright pink and adding a candy coating for Valentine’s Day and latching onto the pumpkin spice trend for a fall novelty flavor. Recommended articles https://www.adweek.com/brand-marketing/kraft-turns-its-iconic-comfort-food-into-flavored-..
